Area page structure
One factual, structured page per area you serve.
Search visibility built into the pages, not bolted on afterward.
Real estate agent SEO works when the pages themselves are structured for search, area pages, listing pages and the technical foundation underneath them, rather than a separate service layered on top of a site that was never built for it.
What it costs
- Plans$137 a month
- Build fee$797, after launch
- Live in7 days
- Revisions5 a month
- Domain and hostingIncluded
Why most agent sites have nothing to rank
A site with one page mentioning "serving Springfield and surrounding areas" gives a search engine nothing to match a specific area search against. We build one page per area you name, each describing that area's geography, housing type and amenities in factual terms, which is the structure that lets an independent agent compete against a national portal for a specific area search.
The technical foundation, done correctly, on every page
Every page carries a correct title and description, a canonical URL, and structured data matched to what the page actually is, a listing, an area page or an article. A sitemap updates automatically as pages are added, so a new listing is discoverable the moment it is published.
- Schema matched to page type: listing, area page, article
- A dedicated, structured page for every area you serve
- 90+ PageSpeed, which is itself a ranking factor
What SEO does not mean here
It does not mean a monthly report describing changes that were never made to the site, and it does not mean promising a specific ranking position, which no honest provider can guarantee. It means the pages, the structure and the technical foundation are built correctly from the start.
From a client with a build like this
“Years of shared buyer area inquiries links were my concern, and they treated it as theirs. We reviewed the full redirect map before launch and checked the destinations ourselves. Not one 'your link is broken' message arrived after launch.”
Case studies from builds like this
All case studies- Answers about buyer area inquiries, written down onceDay to day with buyer area inquiries, the FAQ now serves visitors and staff as the same reference.
- Connecting buyer area inquiries to their sourceWith buyer area inquiries, the team can see which pages lead to inquiries and decide what to improve next on that basis.
- A clearer first reply for buyer area inquiriesFor buyer area inquiries, replies now start from substance rather than from questions.
Speed and ad cost
Why does page speed matter if I run ads?
Because you pay for the click, not the visit. A page that loads fast keeps more of the people you paid for, and Google counts landing page experience when it judges your ads, which can help lower what each click costs. We do not promise a specific drop: your bids, keywords and competition decide that too.
Fast on a phone, where your buyers are
Custom-coded pages with almost no client-side script, served from a global edge network. Photo-heavy listing pages included.
More of your paid clicks stay
When a page opens quickly, fewer of the people you paid to bring there leave before they see it.
It can help lower what a click costs
Google says landing page experience is one of the things it looks at when judging ad quality, and that higher-quality ads can often lead to lower costs per click. Google describes Quality Score itself as a diagnostic tool, not an input to the auction.
Easy to use, not just quick
Clear headings, big tap targets and a showing request that takes seconds on a phone. Speed that loses the visitor to a confusing page is wasted.
Plan by plan
Which plan does this come with?
Everything below is part of the same three plans. The Territory and The Portfolio include everything in the plan before them.
| Feature | The Listing$137/ month | The Territory$297/ month + usage | The Portfolio$747/ month |
|---|---|---|---|
| The website | |||
| Pages built for an instant open | Included on The Listing | Included on The Territory | Included on The Portfolio |
| Listing pages that read like a real estate site, not a template | Included on The Listing | Included on The Territory | Included on The Portfolio |
| The legal and compliance pages a real estate site needs | Included on The Listing | Included on The Territory | Included on The Portfolio |
| Catching every lead | |||
| Inquiries routed straight into your CRM | Included on The Listing | Included on The Territory | Included on The Portfolio |
| The AI Engine: chat on your site | Not on The Listing | Included on The Territory | Included on The Portfolio |
| An AI receptionist for the calls you cannot take | Not on The Listing | Included on The Territory | Included on The Portfolio |
| AI replies on SMS, Facebook Messenger and Instagram DMs | Not on The Listing | Included on The Territory | Included on The Portfolio |
| Being found | |||
| A site structured around the areas you serve | Included on The Listing | Included on The Territory | Included on The Portfolio |
| A managed Google Business Profile | Not on The Listing | Not on The Territory | Included on The Portfolio |
| SEO, answer engines and AI assistants, built into every page | Included on The Listing | Included on The Territory | Included on The Portfolio |
| Content that keeps publishing | |||
| Researched articles, published every week | Included on The Listing | Included on The Territory | Included on The Portfolio |
| The Content Engine | Not on The Listing | Not on The Territory | Included on The Portfolio |
| Run for you | |||
| Hosting, security and speed, managed | Included on The Listing | Included on The Territory | Included on The Portfolio |
| A move from your current site that keeps what it earned | Included on The Listing | Included on The Territory | Included on The Portfolio |
| Revisions and a portal built for how you actually work | Included on The Listing | Included on The Territory | Included on The Portfolio |
| The terms | |||
| Researched articles a week | 2 | 2 | 3 |
| Live in | 7 days | 10 days | 15 days |
| Revisions a month | 5 | 5 | 5 |
| One-time build fee, after launch | $797 | $797 | $797 |
AI usage on The Territory and The Portfolio is billed at what our provider charges us, with no markup. SMS carrier fees are passed through at cost. Every feature, explained
How the work actually runs
01
Order and onboarding form
About 15 minutes: your listings, the areas you serve, your brand, your brokerage and license details, and where inquiries should land.
02
One call to fill the gaps
We confirm the scope of this work, your CRM and your launch date, then the build starts.
03
Built, then shown to you live
You review the real site, not a mockup. Changes at that point are ordinary revisions.
04
Approved, then the build fee
The $797 one-time build fee is invoiced only after you approve the live site, and the plan keeps running from there.
Live in 7 days on The Listing, 10 on The Territory, 15 on The Portfolio, counted from the onboarding call. After launch, 5 revisions a month, each completed within 2 to 5 working days.
Scope
What is included
Area page structure. One factual, structured page per area you serve.
Schema on every page. Matched to page type: Service, BreadcrumbList and more.
Automatic sitemap. Updates the moment a new listing or area page is added.
Researched, cited articles. Every week on every plan, linked back to the area pages they support.
Page speed as a foundation. 90+ PageSpeed on every page, listing pages included.
Deliberately not included
- A live MLS or IDX feed. Listings are added as pages through revision requests, so nothing syncs automatically from your brokerage system.
- Valuation tools, automated price estimates or investment framing. Your site presents facts about a property, never advice.
- Ad spend or campaign management. The site is built to receive paid traffic; running the campaigns stays with you or your agency.
- A page builder login. You request changes in your client portal instead, and we make them.
- Unlimited revisions. The monthly allowance is generous and uncapped in size, and anything beyond it is a flat fee per revision.
Saying what we do not do is part of the quote. If one of these is essential to how you work, say so before you order.
What you get
Schema on every page
Matched to page type: Service, BreadcrumbList and more.
Automatic sitemap
Updates the moment a new listing or area page is added.
Researched, cited articles
Every week on every plan, linked back to the area pages they support.
Page speed as a foundation
90+ PageSpeed on every page, listing pages included.
Questions about real estate agent SEO
Can you guarantee a specific ranking position?
No, and any provider who promises one is not being straight with you. What we guarantee is the structure and technical foundation being built correctly on every page.
How does adding an area page help my search visibility?
It gives search engines a dedicated, structured page to match against a search for that specific area, which a single paragraph mentioning several towns cannot do.
Do the researched articles count toward SEO?
Yes. Articles on every plan link back to the area and listing pages they relate to, building relevance for the pages that actually generate an inquiry.
How long does it typically take to see search results move?
Search visibility typically shifts over three to five months as pages are indexed and gain relevance, though this varies by market and competition and is never guaranteed.
Do you optimize for AI answers as well as Google?
Yes. Alongside search, every site ships an llms.txt file, consistent business details and answer-first copy so assistants such as ChatGPT, Claude, Perplexity and Google AI Overviews have clean facts to cite. Nobody can guarantee a mention in an AI answer.
What schema do you add?
JSON-LD matched to each page type: your business, the services you offer, FAQPage where questions are visible on the page, and BreadcrumbList for navigation. Review markup is added only for real reviews you have permission to publish.
Does page speed affect rankings and ad costs?
Speed is part of how a page is judged in search, and Google says landing page experience is one of the factors behind ad quality, with higher-quality ads often leading to lower costs per click. We hold every page at the guaranteed PageSpeed score rather than promising a specific cost change.
Do you manage my Google Business Profile?
On The Portfolio, yes: correct details, photos and regular posts, following Google's guidelines. You stay the owner of the profile, and we never write or solicit reviews for it.
What do you need from me for the search work?
The towns, neighborhoods or ZIP codes you serve, your brokerage details and your listings. The rest, including the page structure, the internal linking and the weekly articles, runs without you.
See it built for your business.
A live walk-through of the site you would get, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email and a person replies within one working day.