Case study Small teams
Answers about buyer area inquiries, written down once.
How a bungalow and retirement property agency in Savannah, Georgia got staff-reviewed FAQ, topic grouping, named content owner and contact links for individual questions, live in 20 working days.
Before
Where they started
Every buyer area inquiries question was answered fresh each time. The quality of the answer depended on who was asked and when.
The cost of it
What was going wrong
For buyer area inquiries, useful explanations sat scattered across archived threads. Training a new hire meant shadowing calls, and customers had to phone for details a page could have covered.
What we built
The recurring questions about neighborhood information and the agency's buying process were collected into a maintained FAQ. The owner of each subject reviewed its answers, and questions needing personal advice are directed to a conversation.
20 working days, start to handover
20 working days after content approval, including staff review and handover.
Content approved
The clock starts here, once the agency has signed off the material the pages are built from.
The build
4 components, built and tested in the order listed above.
Staff review
The agency's own staff checked the work before anything went live.
Handover
Live and handed over within 20 working days of content approval.
After
What changed
Day to day with buyer area inquiries, the FAQ now serves visitors and staff as the same reference. Routine explanations are handled by the page, while decisions that need judgment stay with the people qualified to make them.
“The questions on the buyer area inquiries page are the ones our customers actually ask. Our answers, just more consistent than we ever managed over the phone.”
Questions about this project
How long did this project take?
20 working days after content approval, including staff review and handover. The working-day count starts once the client has approved the content, so the pace of approvals decides the start date.
Which plan includes this kind of work?
SEO, answer engines and AI assistants, built into every page (every plan); Revisions and a portal built for how you actually work (every plan). So a build like this fits The Listing, the entry plan, from $137 a month.
Why is the business not named?
Case studies on GetRealtorWebsite describe each client by the kind of business and the region rather than by name. The quote is from the named contact, in their own words, and is published with their permission.
Want the same fix on your site?
A 30-minute walk-through of the site you would get, on your screen. Plans from $137 a month, the $797 build fee invoiced only after you approve the live site.