Case study Small teams
Orderly updates for buyer area inquiries content.
How an independent residential sales agency in Santa Rosa, California got structured change request, named approver, before-and-after preview and publication check, live in 25 working days.
Before
Where they started
The buyer area inquiries page changed via hallway conversations and vague emails. What exactly to replace was left to the publisher's interpretation.
The cost of it
What was going wrong
With buyer area inquiries, request, approval and publication were three separate versions of the same change, reconciled by memory.
What we built
Each change request captures the page, existing text, new text and approver in one short record. Updates touching neighborhood information and the agency's buying process go through the identical review before anything goes live.
25 working days, start to handover
25 working days after content approval, including staff review and handover.
Content approved
The clock starts here, once the agency has signed off the material the pages are built from.
The build
4 components, built and tested in the order listed above.
Staff review
The agency's own staff checked the work before anything went live.
Handover
Live and handed over within 25 working days of content approval.
After
What changed
When it comes to buyer area inquiries, one recorded version connects the requester, the approver and the publisher. Routine edits stop generating clarification chains.
“When something about buyer area inquiries changes, I want to see the exact wording before it goes up. The approval process is that simple now.”
Questions about this project
How long did this project take?
25 working days after content approval, including staff review and handover. The working-day count starts once the client has approved the content, so the pace of approvals decides the start date.
Which plan includes this kind of work?
Revisions and a portal built for how you actually work (every plan). So a build like this fits The Listing, the entry plan, from $137 a month.
Why is the business not named?
Case studies on GetRealtorWebsite describe each client by the kind of business and the region rather than by name. The quote is from the named contact, in their own words, and is published with their permission.
Want the same fix on your site?
A 30-minute walk-through of the site you would get, on your screen. Plans from $137 a month, the $797 build fee invoiced only after you approve the live site.